Author: Yliely Daniela Castillo

Deep Learning and its application in modern SEO

Written by Yliely Daniela Castillo on 04/06/2024.

SEO is essential for improving a website’s visibility in search engines. With the evolution of technology, SEO strategies have also advanced,...

How to Handle the Pressure of Maintaining High Google Rankings

Written by Yliely Daniela Castillo on 03/06/2024.

Maintaining high rankings on Google is crucial to a website’s visibility and success. However, this goal can lead to a lot of pressure for SEO...

Simple Guide to Understanding SEO Metrics

Written by Yliely Daniela Castillo on 31/05/2024.

The fear of not understanding SEO metrics is a very common occurrence among business owners, marketers, and content creators. However, understanding...

Augmented Reality: The New Frontier of Digital Marketing

Written by Yliely Daniela Castillo on 29/05/2024.

In digital marketing, innovation is constant. One of the most exciting and promising trends in recent years has been Augmented Reality (AR). This technology,...

Afraid of Duplicate Content? Keys to avoid it

Written by Yliely Daniela Castillo on 28/05/2024.

Duplicate content is a recurring challenge in the realm of digital marketing and website management. This phenomenon can negatively impact your site’s...

Omnichannel Marketing: Integrating Offline and Online

Written by Yliely Daniela Castillo on 27/05/2024.

Omnichannel marketing has become an essential strategy for businesses looking to deliver a consistent and seamless customer experience across all touchpoints,...

The Impact of Data Privacy on Digital Marketing

Written by Yliely Daniela Castillo on 22/05/2024.

Data privacy has become a primary concern for businesses and consumers. With the increasing amount of personal data circulating online, the protection...

Marketing Strategies for Specific Vertical Markets

Written by Yliely Daniela Castillo on 22/05/2024.

In marketing, a well-defined strategy can make the difference between success and failure. Today, one of the most effective trends is vertical marketing....

Voice Search Trends 2024

Written by Yliely Daniela Castillo on 20/05/2024.

Voice search is a trend that has been gaining ground in recent years and it is expected that by 2024 its presence will be even more relevant, as technology...

Green Marketing: Sustainable Strategies That Attract

Written by Yliely Daniela Castillo on 17/05/2024.

For some years now, environmental awareness has been on the rise, companies are recognizing the importance of adopting sustainable practices not only...