Author: Yliely Daniela Castillo

Innovative ideas arise daily, so getting funding is necessary to carry them out and this can be a monumental challenge. However, the digital age has...

Digital marketing has revolutionized the way businesses connect with their audiences, harnessing the power of social media, Big Data, and SEO. However,...

Startup founders face significant personal challenges over the course of their endeavors. Often, they find themselves struggling with emotional and...

The strategies are as varied as they are creative. However, there is one tactic that, while not new, is still extremely effective: gifts in marketing....

There is a powerful and often undervalued tool in digital marketing and customer service: feedback. This feedback, essential to understanding the customer...

In digital marketing, standing out is crucial. An effective strategy to capture customers’ attention and build brand loyalty is the use of smart...

Marketing has evolved from being a simple transaction of products and services to a more human and emotional approach. Gift day is presented as a perfect...