Author: Yliely Daniela Castillo

SEO for Videos: How to Optimize Your Audiovisual Content

Written by Yliely Daniela Castillo on 02/05/2024.

Today, videos are one of the most consumed and shared formats by users. However, creating attention-grabbing videos isn’t enough; we also need...

Complete Guide to Google Analytics for Beginners

Written by Yliely Daniela Castillo on 30/04/2024.

If you’re just starting out in the world of web analytics, you’ve probably already heard about Google Analytics, a free service offered...

Product development with customer feedback

Written by Yliely Daniela Castillo on 29/04/2024.

Customer feedback is a crucial tool for businesses looking to not only survive but thrive. In today’s competitive market, product development...

Innovations in Chatbots and Customer Support

Written by Yliely Daniela Castillo on 26/04/2024.

Las innovaciones en chatbots han revolucionado la manera en que las empresas interactúan con sus clientes, mejorando la experiencia de usuario y optimizando...

Sensory Marketing: How to Appeal to the Senses

Written by Yliely Daniela Castillo on 25/04/2024.

El marketing sensorial se está convirtiendo rápidamente en una herramienta esencial para las marcas que buscan destacar en un mercado abarrotado. Al...

SEO Competitor Analysis: A Complete Guide

Written by Yliely Daniela Castillo on 24/04/2024.

Realizar un análisis de competencia SEO es crucial para destacar en un mercado saturado. Este proceso involucra estudiar a fondo las estrategias SEO...

How to adapt your content strategy to the voice of the customer

Written by Yliely Daniela Castillo on 23/04/2024.

La voz del cliente es un componente crucial en la estrategia de contenido de cualquier marca que aspire a destacarse. Comprender y aplicar este concepto...

Storytelling in Marketing: How to Tell Stories That Sell

Written by Yliely Daniela Castillo on 22/04/2024.

El storytelling es una herramienta poderosa que, cuando se emplea adecuadamente, puede transformar una estrategia comercial común en una experiencia...

How to apply the AIDA Method for SEO?

Written by Yliely Daniela Castillo on 19/04/2024.

Cada estrategia que implementamos en marketing digital tiene el objetivo de mejorar nuestro posicionamiento y captar la atención de más usuarios. El...

How to Overcome the Fear of Google’s Algorithm Change

Written by Yliely Daniela Castillo on 18/04/2024.

The constant change in Google’s algorithm is a source of uncertainty and fear for many in the field of digital marketing. However, proactively...